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Since its release, the design has spread from suburban Texas to New York. It has both supported membership growth as well as multiply sales revenue from merchandise.
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to see it in New York
Hexagonal pattern references company heritage.
Renzo Gracie logo.
Jiujitsu originates from Japan, so the back says "senshi," meaning warrior in Japanese.
Company name on front and back for visibility at competitions.
Renzo Gracie's Woodlands, TX location used to be called Grappler's Lab, and featured a hexagonal pattern.
Company merchandise should motivate clients and reflect company values.
Renzo Gracie MMA Gym needed rash guards that worked as both advertising and a reflection of the gym's values. The merchandise must also increase sales profit as well as memberships.
Senshi